Anthropologie

User Interface Design // May 2019 – February 2021
Overview
From 2019 through early 2021, I have been able to enhance various digital pages and experiences on Anthropologie's multiple platforms. Here are some highlights and contributions I have made while with the company.
Anthro Furniture Hub
View the experience here
August 2019 - Oct 2019
This hub serves as a guide to current Anthropologie customers whom own furniture from the brand and seek help for proper care for high end products. The original problem of the experience was that each section lived as an external informational PDF that would take customers out of the site. The team wanted to transition the PDFs as living pages within Anthro's web experience. The flow of each each section within the hub was planned and wireframed by myself. The amount of detail in each section was complex, so figuring out a solution to make it easy for customers to read through the information, while complying with the restrictions of Anthropologie's content management system, Contentful, was important in this project.
Furniture Hub Pre-Redesign PDF
The old experience was presented through indigestible downloadable PDFs. An example shown here:
Icon Explorations
Featured in Anthro Furniture Hub
iOS Customer Experience
Anthropologie Mobile App

Brand Illustrations
Some examples of icons created, featured on furniture content pages

Desktop Navigation Redesign
Collaboration with URBN UX and Anthro UI teams to create a new navigation experience allowing more promotional div blocks and categorization hierarchy.

Old Navigation
New Navigation - Launched February 2021